Metadata has a huge impact on the discoverability and sales of titles, and the increasing shift to online bookselling makes any investment in it even more essential. Sometimes, effective metadata is the only marketing tool publishers have.
This month, we shared our advice on the Independent Publishers Guild’s website and listed some tips in the infographic below. Here, you can read the original article on how to implement metadata effectively.
If you want to learn more on how metadata can increase book discoverability and sales, read our white paper Managing Your Metadata.