How automation and digital production workflows are increasing efficiencies and reshaping publishing production labour and processes
Cloud-based publishing production, with its ability to automate composition, deliver multiple output formats and reduce costs and turnaround times, is providing publishers with interesting, efficient and cost-saving alternatives. A new production model is taking shape and below are some of the outcomes.
Cloud production is gradually replacing offshore labour and processes
Cost reduction, agility and speed are now more crucial to the publishing business than ever. Cloud-based platforms offer new capabilities for automating all the tasks traditionally performed by offshore professionals.
Onshore professionals are gaining greater control over content editing and production
With the technical side of publishing production being automated, onshore professionals can now have greater control and flexibility over the whole production workflow. They can easily gather content, coordinate edits and corrections, deliver multiple output formats and ensure production schedules are executed on time, regardless of location.
Direct real-time corrections to global network of freelance staff
Cloud-based publishing technology, by aggregating information on a single platform from a wide variety of sources (authors, freelancers, editorial staff, etc.), ensures a faster and smoother correction process. It also provides the opportunity for greater engagement and more efficient collaboration.
No time latency
On the cloud, everything is streamlined in a consolidated unified system in real time. This leads to immeasurable benefits in terms of speed and efficiency.
When content is centralized, publishers have full visibility of the production process. Editors can view all the activities that have been performed on the original manuscript, which copyeditors or proofreaders are working on it and where they are in the review or approval process.
Cloud-based publishing production creates the potential to reduce costs, cut turnaround times, streamline workflows, eliminate processing errors and improve quality. Its flexibility, agility, worldwide access and ease of implementation is changing offshore labour and processes, making onshore roles increasingly fluid and dynamic. On a business level, this is leading publishing production providers towards a gradual shift from the delivery of technology services to the delivery of complete business solutions that better suit the publishers’ current needs to remain competitive in a fast-changing digital landscape.